Essential reading for any band looking to break Japan
In line with the success of the 2009 Japanese Music Industry Bible, Tokyo Undersound, the consulting and research division of On the One and PonyUp Records, has recently announced the upcoming release of the 2010 edition of the book, scheduled to be available via their website by the end of this year. Being the only English language publication of its kind, The Japanese Music Industry Bible was quick to become the definitive resource for Western bands and managers who have their sights set on the Japanese market. Within its first year of publication, the guide has been presented at international music conferences in both Japan and Australia.
Ken Bieber and Jason Maitland, co-presidents of On the One and creators of the guide, originally conceived of the book as a tool for independent Western bands who are looking to expand their following overseas. From years of experience working in the Japanese music industry, the two both knew that Japan is fertile ground for Western music, but that the subtle differences in the music industry and the way of doing things could become a huge hamper on foreign talent. Drawing on their own success with PonyUp Records as well as the knowledge and expertise of their colleagues, the two were able to compile a thoroughly comprehensive resource full of information and professional insight available nowhere else.
The landscape of the Japanese music industry is constantly changing and the 2010 edition seeks to provide a number of updates, namely expanding the label and venue guide and updating the current market overview.
For more information about The Japanese Music Industry Bible, please visit www.tokyoundersound.com.
Ken Bieber and Jason Maitland, co-presidents of On the One and creators of the guide, originally conceived of the book as a tool for independent Western bands who are looking to expand their following overseas. From years of experience working in the Japanese music industry, the two both knew that Japan is fertile ground for Western music, but that the subtle differences in the music industry and the way of doing things could become a huge hamper on foreign talent. Drawing on their own success with PonyUp Records as well as the knowledge and expertise of their colleagues, the two were able to compile a thoroughly comprehensive resource full of information and professional insight available nowhere else.
The landscape of the Japanese music industry is constantly changing and the 2010 edition seeks to provide a number of updates, namely expanding the label and venue guide and updating the current market overview.
For more information about The Japanese Music Industry Bible, please visit www.tokyoundersound.com.
