MÖTLEY CRÜE'S SAINTS OF LOS ANGELES THIS WEEKıS HIGHEST DEBUT ON THE BILLBOARD CHART IN TOP FIVE
ALBUM IS BASED ON THEIR NY TIMES BEST-SELLING BOOK THE DIRT BAND HEADLINES 1st ANNUAL CRÜE FEST TOUR KICKING OFF JULY 1ST Top Five Debut, Top Ten Single and Top Rock Festival Tour Highlight Bandıs Activities
New York, NY * With an impressive first week, legendary rock band Mötley Crüe earned themselves an impressive top 5 debut their highest since 1997ıs Generation Swine on the Billboard chart with Saints Of Los Angeles, their first new album featuring the original lineup in over a decade. The album, inspired by their NY Times best-selling book The Dirt is an example of how forward thinking, integrated marketing and an acclaimed CD can support sales in a lagging music industry. The single, ³Saints of Los Angeles,² which remains a top ten rock track was released simultaneously via the video game Rock Band (a Crüe Fest partner) and to traditional retailers and sold over five times the number of downloads on Rock Band as it did on iTunes in its first week. The band has also pioneered digital initiatives including online pre-sales (they were one of the first bands to sell tickets online); simulcasting their press conference on
The Rockvine - Uber and offering fans exclusive content on their website,
Motley.com home for years. Plans include continued digital initiatives and special ring tone availability. Saints of Los Angeles features Nikki Sixx, Mick Mars, Tommy Lee and Vince Neil and is their ninth studio album in a 27 year career which has seen the most notorious band in rock & roll sell over 80 million albums worldwide so far.
The oft-imitated rockers were also very visible in the past week appearing on The Late Show with David Letterman, on a classic episode of Larry King Live (Larry plays with the band), On The Record with Greta Van Susteren, and in a special tribute celebrating their career in the June 21st issue of Billboard magazine. In pure Mötley form, the band arrived at David Lettermanıs show in a Presidential Procession as a troop of bikers led their 1960ıs Cadillac convertible complete with skull and cross-bones flags waving through the streets of New York City to celebrate the release of the new CD.
³With a full dose of hammering sleaze-rock, Saints could be ripped straight off the Dr. Feelgood prescription pad² * USA Today
Allen Kovac, CEO and Founder of Eleven Seven Music says, ³With Buckcherry, Mötley Crüe and Sixx:A.M. we are seeing a seismic shift from hip-hop, pop and emo to rock. There is no one more worthy of leading its return than an iconic band like Mötley Crüe.² Eleven Seven Music is one of North Americaıs fastest growing labels.
Listeners were also offered a ³sneak peek² through Clear Channel radio where they made the preview of the new CD on the websites of the national radio conglomerateıs many stations the second most popular in the history of the program. "We were thrilled to partner with Mötley Crüe to offer our listeners a chance to hear their new music on our sites before it was available anywhere else. The partnership will live on as Crüe Fest winds its way across America and our stations tie in great local promotions to this online initiative." said Paul Miraldi, SVP Programming & Marketing, Clear Channel Online Music & Radio.
³The Crüe is back and theyıre grimier than ever.² * Rolling Stone
³The trip down memory lane helps the Crüe connect to their old sound: Much of Saints [of Los Angeles] rocks with the same raucous fun as their Eighties albums, delivering glam guitars and arena-size choruses on cuts like the wickedly catchy "Down at the Whisky." * Rolling Stone
Saints of Los Angeles is loosely based on the bandıs bestselling TheDirt which is a must-read rock and roll tome of which Ray Hogan, San Antonio Express-News said, ³The Dirt² might be the wildest rock ını roll story ever told. Itıs not only remarkable that the groupıs four members are alive to recount -and actually remember- their sordid history, but disturbingly appropriate that they do so unrelentingly...For a band that wore their vices like a badge of honor, thereıs still enough uncovered dirt to make this hard to put down.² The CD takes these tales and puts them to classic Mötley music. The book is also scheduled to become a much-anticipated movie but has been held up in the process.
Nikki Sixx recently told Reuters, ³Weıre trying to get them (MTV Films and
Paramount) out of the way to make this movie that should have been made a long time ago. They are not the right partner.² ³Isnıt it a shame that the soundtrack and book are at the top the charts and even when a guy like David Fincher wants to make the film, they still canıt figure out how to make it happen? Thereıs been a revolving door of executives hired and fired. The fans want the film. Van Toffler should worry less about his manicures and facials and more about artists and directors. For the benefit of the creative community, MTV Films should be dismantled. All of the fans who keep asking for the film should email Sumner Redstone and let him know how to get this movie made while we have the soundtrack to the book all over the streets, airwaves and charts -- itıs just stupid,² comments Sixx.
The CD is released on Mötley Records/Eleven Seven Music, returning control to the band who also received the rights to all of their master recordings.
³The bandıs signature blues/punk/glam blend remains intact, but the act sounds hungrier than it has since 1989ıs Dr. Feelgood.ı² * Billboard
The inaugural season of the Crüe Fest tour began July 1st in West Palm Beach, FL, and features Mötley Crüe, Buckcherry, Papa Roach, Sixx:A.M., and Trapt. Tickets, band profiles and exclusive content from all of the Crüe Fest bands will consistently be uploaded at
The Rockvine - Uber. In conjunction with the tour, Best Buy is exclusively selling a Crüe Fest Compilation featuring all five tour headliners as well as The Exies, Marion Raven, Drowning Pool and Chosen Son.
The set was almost sold out of its limited pressing before the tour even began.
MOTLEY CRUE'S SAINTS OF LOS ANGELES THIS WEEK'S HIGHEST DEBUT ON BILLBOARD
