The Swedish house producer Kleerup, shot to fame with his release feat Robyn –
With Every Heartbeat, and probably deservedly so. That record was a proper dance-pop gem. Strong production qualities mixed with a cutting and brooding vocal performance meant that it got a mass of radio and club play.
With Every Heartbeat may not have been every-ones cup of tea, but it had the deep qualities reminiscent of Kate Bush in her prime. Qualities that are sorely missed in today’s feminine obsessed pop world.
I was excited to have the chance to listen to the latest single from the Swedish House guru, but boy did it disappoint. Upon listening you can hear that Kleerup was really searching for ideas on this single, as it sounds just like the Robyn single. The down point’s being that the vocal by Titiyo is nowhere near as strong, the melody nowhere near as catchy and the music nowhere near as well produced. Sad really, because the Pop world needs some decent dance-pop to invigorate it, especially music that is not so over produced that is sounds like Lady Gaga.
Kleerup is backed by Positiva and Virgin records who are undoubtedly big, big players in the music world, and the single has a recession busting 6 tracks to its credit. But hold-on, they are all remixes of the same song ….whoops. Surely there could have been a bonus track thrown in to keep it interesting? Come on the marketing men? Have you all been fired already?
The Shapeshifters (of Lolas Theme fame) have been added as the remix heavyweights, and Mike Tyson they certainly are. I am sure that both the Shapeshifter’s remixes will be played to death in the House/Pop clubs all across Europe and probably beyond, meaning that
Longing for Lullabies will undoubtedly be a commercial success. Amusing is the fact that it is the Shapeshifters remixes that really stand out. Kleerup must have been kicking himself that he either didn’t have the talent, patience, or imagination to twist and chop the vocals like the Shapeshifter’s have done.
John Dahlbeck adds another shiny name to the single, and he takes the song and the vocal into Electro House territory. It is not as strong as the Shapeshifters’ efforts but will please Electro House fans no end.
There are two more remixes on the single as well as the radio edit, but probably least said about them the better. You will hear this song on the radio for sure, as it is as radio friendly as it can be, and you will probably hear some variant in some club somewhere, but you definitely wont remember it as well as
With Every Heartbeat.